Schmeegin Glass is a glass blower based out of Salem, New Jersey. He was in need of a logo, business cards, and merchandise to help grow his personal brand. The logo helps let the viewer know who's glass it is, as well

as the abstract symbol of the combined "S" and "G" helps leave an impression on their brain. Having the logo front and center on the hoodie helps give brand recognition when people are wearing it out and about. The back of the hoodie has one of his design patterns he uses often, to also help with brand recognition. The Instagram tag informs bystanders as people are walking around. The hoodie is like a walking billboard on the front and the back.